SEAT has become a new sponsoring partner of the Spanish National Football Team. The agreement between the carmaker and the Royal Spanish Football Federation (RFEF) is valid until March 2021. With this arrangement, the brand will be the official car of the Spanish National Football Team. It will also be one of its sponsors during the 2018 World Cup Russia. The tournament kicks off next 14 June. The agreement covers as well Euro 2020, which is taking place in 11 countries. With this agreement, the automaker seeks to bring the brand closer to fans and increase its national and international visibility.
The carmaker’s President Luca de Meo pointed out that “by sponsoring the Spanish National Football Team, Seat is partnering with a winning team at a time when the company is also achieving major successes”. “This agreement seeks to associate Seat as the brand of the Spanish people and unite us in rallying around a common passion which is football, the most popular sport and the best platform to enable the spirit of the brand to gain visibility and continue to grow in Spain and Europe as well as around the world”.
SEAT has become a new sponsoring partner of the Spanish National Football Team
RFEF Management Committee President Marcelino Maté welcomed “the sincere and loyal collaboration we have found in Seat. The RFEF is fully aware of the importance of this agreement and of the benefits resulting from it. The ties between the team and Seat are going to be strong, intense, friendly and advantageous for both parts. Spanish football at its highest level, the National Team, and Seat, a leading company in its sector, have a common goal: the 2018 World Cup”.